# Your voice, at executive scale. No ghostwriter's retainer required.
Most executive content reads like it was written by someone else. Because it was.
Here's the credibility problem nobody names
Ghostwritten LinkedIn posts have a tell. Not a typo, not a factual slip, just a flatness where your actual voice should be. Your team knows it isn't you. Increasingly, so does your audience.
A ghostwriter learns to imitate you. That's expensive, slow, and only ever approximate. We measure you instead: 45 attributes of your actual writing, pulled from real emails, memos, posts, through a two-pass stylometric analysis. Sentence rhythm. Hedging habits. The words you reach for and the ones you'd never touch. That's not a vibe. That's a profile.
Measurement beats imitation, every time
- A ghostwriter guesses. They read a few of your posts, form an impression, write something "in your style." Close enough, usually. Rarely exact.
- A profile measures. Contraction rate, clause ordering, how you open a paragraph, how you close one. Forty-five data points, not a hunch.
- Every draft gets scored against it. A voice-match score sits between the draft and your outbox. Nothing ships without clearing it.
The workflow, honestly described
Build one profile from your real writing. Takes one sitting.
Generate LinkedIn posts, internal comms, or thought-leadership drafts inside that profile's constraints.
Check the score. If it's off, you'll know before your chief of staff sends it, not after your network reads it.
That's it. Minutes, not weeks. No calls, no revisions ping-pong, no waiting on a retainer's turnaround.
On confidentiality: the honest version
Drafts are generated inside your profile's constraints, not sent off to some anonymous contractor who's also ghostwriting for three of your competitors. Your writing samples build your profile. Your profile stays yours: visible, editable, and never a black box.
Plans that scale with how many voices you manage
- Free: one voice profile, one full analysis. No card needed.
- Writer, £12/month: one profile. For a single executive who posts regularly.
- Operator, £29/month: three profiles. For a chief of staff juggling a couple of leaders.
- Studio, £99/month: ten profiles. For comms teams managing a bench of executives.
- Agency, £299/month: unlimited profiles, ten team seats, per-member credit caps. For agencies running exec content at scale.
Human executive ghostwriters commonly run to thousands of pounds a month. This runs to twelve pounds, and it doesn't get tired, forget your voice, or take a client roster home.
Try it before you trust it
Build your first profile free. See your voice-match score on your first draft. Judge it against the last ghostwritten post you had to quietly rewrite yourself.
Start free, no card required.
At the end of the day, your voice is the asset. Stop renting someone else's version of it.
Build your profile now.
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